
Made to Order
Brioni invites you to discover its Made to Order service, which combines our quintessential craftmanship with your personal preferences.
From outerwear to knitwear, shoes, socks and ties, create your favourite Brioni staple in your ideal finish and colour. Make it unique by adding your initials.

La Cravatta
Create your own personalised accessory which marries your ideas with Brioni’s craftmanship and extensive fabric library.
Under the guidance of our expert tailors, you can individualize all elements of your tie to suit your style, from its length, width, shape, and fabric choice.

La Maglieria
The joy of La Maglieria, the finest quality knitwear, made to order. La Maglieria offers an elevated approach to co-creation by celebrating some of our timeless styles with a new level of personalization.
Under the guidance of our expert tailors, compose your favourite knitwear in your personal style, in a colour of your choice and the best fit for you. Add your initials, delicately woven into the knit, for an extra special touch.

Le Calze
Take pleasure in the finer details with Le Calze, made to order socks, personalized to your taste and beautifully handcrafted in Italy.
Le Calze allows you to play with the subtle details, adding an individual touch to your look for sophistication from head to toe.